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Have these rugby league novices discovered the secret to winning in the NRL?

EdgeRed x NRL x ABC News x Precision Sourcing x NRL Data Jam

EdgeRed participated in the NRL DataJam and took home 2nd place; competing against teams from major companies across Australia. Despite our initial limited knowledge on rugby league, we analysed the effect of lateral movement and brought a fresh perspective into the competition.

Featured in the media:

EdgeRed NRL
EdgeRed team with NRL Wests Tigers coach Michael Maguire
"I'm a huge data nerd and so when I heard about this, I just wanted to put my hand up to get my hands on GPS data to do some analysis on location." - Monica Ly says most of her team did not have much of an appreciation of rugby league, including herself.

NRL Data Jam hosted @ KPMG
"Teams that run more laterally also happen to be the teams with better win records," explains Edge Red co-founder Howard Gu

EdgeRed: Joel Robinstein, Precision Sourcing, NRL Data Jam
Joel Robinstein from Precision Sourcing
"Lateral movement and the ability to maintain the integrity of a defensive line is the hallmark of a good rugby league team, and until this point, probably hasn't been measured", Wests Tigers high performance manager Andrew Gray says EdgeRed's work was fantastic.

Thank you Precision Sourcing for organising such a fun and exciting event, our team had a blast! Check out our analysis on lateral movements using NRL player GPS data.


About EdgeRed

​EdgeRed is an Australian boutique consultancy specialising in data and analytics. They draw value and insights through data science and artificial intelligence to help companies make faster and smarter decisions.

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