Howard co-founded EdgeRed in 2018, and comes from an analytics and actuarial background. He has delivered innovative solutions to leading Australian businesses such as Woolworths, Westpac, Superloop and the AFL.


Howard specialises in banking data, advanced analytics techniques, and process automation. Formerly a Senior Consultant at Quantium and Analytics Consultant at HoustonKemp, he has worked with some of Australia's largest datasets, including credit card transactions, retail and loyalty data, telco location data and vehicle/mobile GPS probes.

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Howard Gu


BCom, Actuarial Science and Finance

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